Unorthodox PR white logo

Who are we?

Unorthodox PR is a public relations company that places it’s clients directly in front of its target audience using traditional and digital media platforms. Unorthodox PR and Media Group has reach in Southern Africa, Ghana and Nigeria.


Digital Marketing

Our Clients


About Us

Sibabalwe Sesmani

Group CEO


Sibabalwe Sesmani holds a Bachelor in Economics and Econometrics from the University of Johannesburg. She is the Group CEO of Unorthodox Group that is the mother company of Unorthodox PR and Unorthodox Sport. She sits as a Non-Executive at Unorthodox Sport and she also sits as a Non-Executive at Arigo Investments which specializes in capital investments. She has also been nominated in the Africa Youth Awards and the most influential businesswoman in media.

Ibanathi Ngcobo

Role- Managing Director & Digital Marketing Director


A dynamic and experienced Digital Marketer skilled in Social Media Marketing, Paid Search, Display Media, Web Analytics, Digital/Social Media Insights Reporting, Emailer Campaigns, Brand Strategy and Copy Writing.

Ibanathi has experience in both traditional and digital marketing in the Maritime, Trend and Consumer Insights, Hotel and Leisure and Food/Restaurant (FMCG) industries. Having worked in large global multi-nationals such as McDonald’s, Phillip Morris International and Grindrod Banking/Shipping. He holds various qualifications that include a degree in Bachelor of Social Science in Marketing as well as a Bcom-Honours and iscertified in Google AdWords, Google Analytics (GAIQ), Generic Management and Events Management.